Stasher

REACHING NEW CUSTOMERS

Stasher (formerly CityStasher) operate a sharing economy marketplace for left-luggage. Driving potential customers to their website was crucial, as was building trust in the brand. After all, they were expecting people to happily leave their bags and suitcases in their ‘StashPoints’.

 

WHAT WE DID

We worked with Stasher to build awareness and legitimacy through targeted media relations. We launched the concept through high-level pieces in The Guardian, The Sun, The Memo and pretty much every single travel and lifestyle publication out there, getting people talking and booking.

We then moved on to publicising their funding round, which saw major pieces in TechCrunch and the Independent, along with key sector coverage in the travel and tech press.

To ensure Stasher were able to rise above the competition, we continue to secure top-level media opportunities including an interview on BBC World’s Inside Track programme and a feature on Channel 5’s The Gadget Show. This was complemented by appearances on tech podcasts, ongoing publicity in key business and tech media (including Elite Business and UKTN), and high-profile placements for opinion-editorials by the founding team.

WHAT THEY SAID

“Crest has gone above and beyond, helping us to secure placements in a really impressive bunch of publications. We’ve had full articles about CityStasher in outlets like: TechCrunch, The Guardian, The Independent (and a lot more). They’ve been a real pleasure to work with and we’re happy with the results”

Anthony Collian, COO, CityStasher

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